Heena Sharma Blog

  WhatsApp on Wednesday announced two new features to make it easier for people to know what’s available and for entrepreneurs to quickly sell their products on WhatsApp for Business . The company said that it is now providing businesses the ability to create and manage their catalog from WhatsApp web/desktop rather than just mobile phones. "Since many businesses manage their inventory from a computer, this new option will make it quick and easy to add new items or services so their customers know what's available,' WhatsApp said in a statement. This will be helpful for businesses with big inventories like a restaurant or clothing store so they can manage their catalog from a bigger screen. Currently, people can browse more than 8 million business catalogs on WhatsApp, including 1 million in India, to find something they might like to buy. Read More

Days after announcing new features, WhatsApp has rolled out animated stickers for users. The packs are now appearing alongside the normal sticker packs on the app. “Animated stickers are available now,” WhatsApp said in a tweet. The animated stickers are available for users of both Android and iOS platforms along with the desktop version. Users can find the stickers option at the end of the screen. Click on the plus icon when you find it as that will take to you to the Stickers Store. The Sticker Store includes several sticker packs that you can add to your WhatsApp chats just by downloading them. To download these packs, click on the download icon and also preview the stickers by tapping on them. These stickers show up in the desktop app once the sticker is downloaded on mobile. Read More

Messaging giant WhatsApp on Thursday rolled out the ' Catalogs ' feature for WhatsApp Business app that will allow enterprises to showcase photographs of various products that potential customers can browse through. The new feature -- which is being rolled out in countries like India, the US and Indonesia -- is intended to make it easier to learn about the products and services businesses offer. Catalogs are a mobile storefront for businesses to showcase and share their goods so that people can easily browse and discover something they would like to buy, a statement said. "Previously, businesses had to send product photos one at a time and repeatedly provide information now customers can see their full catalog right within WhatsApp. This makes business owners look more professional and keeps customers engaged in the chat without having to visit a website, it added. For each item in its catalogue, a business can add information including price, description and...