Heena Sharma Blog

  Apple is reportedly planning to launch a new subscription service that would be focused on podcasts . The tech giant is currently in talks with production companies about the service which would charge people to listen to podcasts, reports The Information. By charging for individual podcasts, Apple could give creators a new way to make more money, which may convince them to leave rival services The service could be bundled with other services like Apple Music,? Apple TV+?, Apple Arcade, and Apple News+ as part of the Apple One bundles that the company offers. Currently, it is not clear what sort of content would be made available behind the subscription paywall. Spotify is also planning to create a separate service for exclusive podcasts which became popular in the pandemic as people stayed home. The streaming giant has invested heavily into podcasts over the last few years. It has spent over $800 million on snapping up podcast companies. Read More

Spotify has released its year-ender summary of the most played content on its audio platform in 2019 and the last decade, called Spotify Wrapped. The most streamed artist on Spotify was in 2019 is Post Malone with over 6.5 billion streams around the globe. The second-most-streamed artist is 17-year-old Grammy nominee Billie Eilish. At number three is Ariana Grande, who is also the most-streamed female artist of the decade. Spotify also observed a great year for podcast growth. The service now has over 500,000 podcast titles available. Podcast audience also witnessed an uptick by more than 50 per cent since the start of the year. Users can also see their own summary of 2019 and the last decade by heading to the Spotify Wrapped website or through the main app. Read More