Heena Sharma Blog

Taiwanese smartphone brand Asus has a slim portfolio of smartphones across segments. Unlike most of its Chinese counterparts, the company launched only a couple of devices this year – the Zenfone Max Pro M1 (review) in the budget segment and the Zenfone 5Z (review) in the midrange segment. With festive-season sales in sight, Asus recently launched the Zenfone Max M1 and Zenfone Lite L1 budget smartphones at Rs 8,999 and 6,999, respectively. Though these Flipkart-exclusive devices have the same screen size, processor and design, they have different camera modules and battery. The Zenfone L1 Lite, being the more cost-effective one, also trades off some other features of its premium counterpart, such as the fingerprint sensor for unlocking the phone and reverse battery charging. Design and display The Zenfone Max M1 and Zenfone Lite L1 have curved unibody designs with a metallic finish. While the Max M1 has curved sides that give it a more uniform appeal, the Lite L1 ha...

Asus, a Taiwanese smartphone manufacturer, on October 17 launched the Zenfone Max M1 and Zenfone Lite L1 priced at Rs 8,999 and Rs 6,999. The Flipkart-exclusive smartphones will go on sale during the upcoming Festival Days sale, details of which would be unveiled later by the home-grown e-commerce platform. During the sale, the Max M1 and Lite L1 would be available at an introductory price of Rs 7,499 and Rs 5,999, respectively. The company has also partnered with Reliance Jio to provide Rs 2,200 instant cashback in the form of recharge vouchers with both the devices. Additionally, Reliance Jio would also be offering up to 50 GB additional data to Max M1 and Lite L1 customers. Both the phones will be available in gold and black colours. Designed in metallic finish, the Asus Zenfone Max M1 and Zenfone Lite L1 have a 5.45-inch HD+ screen stretched in a modern 18:9 aspect ratio. Both the smartphones are powered by Qualcomm Snapdragon 430 system-on-chip (SoC), paired with Adreno...