LG to introduce five devices under India-first W series of smartphones
Korean
tech giant LG is betting on new India-first 'W' series of smartphones
to woo consumers in the hyper-competitive Indian phone market, and
grab double-digit share over the next two years.
LG
will introduce five devices under its W
series, which will be available online in partnership
with Amazon.in, as it aims to sell about one million units by
December-end.Competing against majors like Xiaomi and Samsung, LG will also bring in smartphones from its global portfolio to the Indian market.
"We reached out to our headquarters about a year ago to request them for an India-specific portfolio and after deliberations, they allowed us. So, India is the first country where LG will have its own portfolio of smartphones," LG Electronics India Business Head Mobile Communication Advait Vaidya told PTI.
He added that the first two devices from the W series will be available from July, followed by another sometime in August and two more around Diwali.
The W series - manufactured in India - will be priced between Rs 8,000-15,000. Read More
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