Jeep Compass SUV slows down Fiat Chrysler Automobiles' India growth
No further
plan yet, FCA India will have to keep riding on this solo product at least till
2020
Companies News:
Fiat Chrysler Automobiles (FCA)
looked set for a growth ride in India going by the response to its locally made
Jeep SUV, but that didn’t happen.
The
Jeep
Compass, a premium sports utility vehicle (SUV), connected well with
buyers in the fast-expanding segment and the product commanded a waiting period
of three months. Then came the slowdown in growth as domestic dispatches of the
SUV started tapering.
Consider
this: FCA, which is riding on this solo product, dispatched 8,033 units of the
Jeep Compass to its dealerships in the October-December quarter of 2017. This
happened to be a festive period, and the volume was strong — 52 per cent higher
than the previous quarter (July-August). However, in the following quarter
(January-March, 2018), dispatches came down to 6,219 units. The monthly average
of about 2,000 units still looked impressive for a company that was struggling
to make a mark in the fifth largest car market.
Article
Source >> BS
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